Tips for Joining a Gym

Someone who is joining a gym for the first time should not take this process lightly. Not only will choosing the wrong gym set a person back in terms of their fitness goals. It can also be financially costly. That’s because many gyms will take monthly membership fees from their members, whether they show up every day or two times in one year. Here are a few tips for selecting the right gym for a person’s fitness and personal goals.

What Someone Should Know Before They Join a Gym

One who is looking to join a gym should not just join the one closest to their home. Instead, they should try different ones. They should use a weekly free pass that many gyms offer to prospective members (if this option is available). During this time, one should attend at different times to see when that gym is crowded. They should also attempt to use as many of the gym’s facilities as they can during the trial period.

Tips For Selecting the Right Gym

While a person shouldn’t necessarily settle for the gym closest to their home, they shouldn’t rule it out. Most people won’t work out regularly if their gym is too far away. When someone finds themselves selecting gyms, they should choose gyms that are close to their home or job.

Always keep goals in mind when it comes to selecting a new gym. Maybe all a person wants to do is a few sets of really sweaty push-ups before they shower and drive home. Other times, someone else might want to try out a few new machines at the gym to see how they feel. Either goal is okay. But it’s important to come to the gym with a plan. This allows you to get a real feel of what working out at this place will be like.

Some gym-goers are often too embarrassed to ask staff members for help with equipment. Those who use equipment or attempt new exercises without engaging in the proper form could risk serious injury. So someone who is new to the gym and exercise should be proactive in seeking out assistance as this can turn into good physical habits for the future.

In addition to these tips, a person who shops around for the best costs does tours of different gyms in the area to ensure that it’s a place where they would enjoy working out, and looking at childcare options (if needed) will better ensure that the exercise habit sticks for a lifetime. 

Purchasing a Gym Franchise

Opening a gym franchise can be a very successful business for people interested in health and fitness while joining an established brand. This allows people to build a business with a successful background instead of struggling to build one from the ground up. There are a number of franchises to pick from, but it is important to pick a brand that is aligned with the values of those who are going to buy it. Here are the top ways to start a franchise gym.

Understand the Pros and Cons of the Franchise

Understanding the different disadvantages and advantages of each franchise is important before purchasing. This will allow people to pick the right franchise for them. Speak with current franchise owners and former owners to get an understanding of what it requires. It has a number of benefits, like brand recognition. Most franchises are a great purchase because they already have a built-in customer base. The franchisor will also handle a lot of the marketing aspects. It can provide more support and training for those who have never owned a business before getting a gym franchise. They also have higher profits than non-franchise businesses because they already have loyal customers. They have also invested in discovering the right formula for success.

The Disadvantages of Franchises

One of the biggest disadvantages of owning a franchise is that the business owner will not have as much independence. Technically, they are a type of employee, even though they own the location. The franchise has the final say regarding every aspect of the business, such as decor, marketing, business strategy, and location. People who want to have more independence need to venture elsewhere. It is also a higher investment initially because they will have to purchase a lot of equipment. This can be difficult for potential buyers because they do not have a lot of liquid capital. If there are no funds available, purchasing a franchise might not be the best option. There is also an ongoing cost to maintain the franchise. Most franchises require marketing fees, renewal fees, and royalty fees.

Once people have recognized that the benefits outweigh the disadvantages, they can consider the different gym franchises available in their area.

How to Hire Perfect Personal Trainers for Your Gym

It is important to evaluate personal trainers on certain qualities to ensure they are just the right fit for you and your gym! This article will review the qualities to look for and how to hire the right personal trainer.

Getting a personal training certification is easy! That’s why you need to find a trainer who is more than just someone great at sales. Instead, you need someone who can get you the results you want. If you own a gym or are a hiring manager for a fitness company, it is important to find a candidate with the right qualities.

Communication skills

Communication skills are one of the most important qualities a personal trainer can have! They need to be able to speak clearly, confidently, and with authority. They also need to talk to people easily because they need to have high social intelligence to sell their services to potential clients.

It can be easy to tell if a potential candidate for your training position has communication skills. When interviewing them, find out how they explain exercises by asking them to explain it to a beginner. You want someone who can speak confidently but in a friendly way!

Make Sure they Fit the Gym

Getting the right fit for your gym is more important than you think! You want to ensure the candidate will fit in with the culture and align with your gym’s values. If you are uncertain about the gym’s values, an excellent way to think about it is by discovering what you want your members to describe your gym. Is your gym reliable and respectful? If your trainers don’t reflect the same values as the gym, it is unlikely they will be a good fit in the long run.

Capabilities

The main qualifier for hiring a personal trainer for the gym is to make sure they know what they are talking about. They need to be able to perform the main tasks you will be assigned to them. If you hire someone who is all talk, it will end up costing you money! Find someone who can perform the way you want the first time!

3 Tips for Opening a Gym

Opening a gym can be either lucrative or disastrous. Before taking that leap, there are many factors to consider, which is why this article will simplify the process. Although certain individual factors may vary based on a professional’s background and location, some consistent foundations are present in successful gyms.

Personal Trainers

An essential factor in every gym is its trainers. This means the gym owner should have already acquired respect from clientele and relationships as a knowledgeable trainer. It’s magnetic when a gym owner and trainers are elite at their jobs. Being an owner is a step up from being a trainer. Gathering new clientele and being on the floor to show their coaching ability should be second nature for the owner.

Making Money

Most gyms don’t survive, so a new gym owner must manage their finances well. This isn’t very easy, but to elaborate succinctly, an owner needs to:

  • Have financial success before opening their gym
  • Charge a respectable price for classes
  • Pay their trainers well

These are immensely important, but the final two cannot be emphasized enough. A gym’s staff is why it survives. Employed trainers should be incentivized via commission for building clientele, but should also already have experience and can thus be paid a respectable base salary. An owner should create an exclusive environment, and part of that has elite trainers on staff who are happy and paid well.

Environment

A gym’s environment is paramount. Clients should feel the hype of the gym. Popular music should be playing with a high-quality sound system, and trainers should be energetically coaching their class/clients. This may seem secondary, but humans are sensual beings. Clients should enter and leave feeling like no other gym has that energy.

Overall, opening a gym is a huge decision, and the right steps need to be fulfilled for it to be successful. Be developed as a trainer, network with long-time clients and professionals, manage finances well, and pay staff respectably, and an owner will find that the pieces fall into place.

What to Look for in a New Gym Location

If you are struggling to find the perfect place for your gym, you’ve come to the right place! If you are looking to open your first gym or you’re a veteran looking for a new location for your exercise empire, consider these things while looking for the perfect location.

Find a Place with Natural Light and High Ceilings

Having state-of-the-art equipment is excellent, but you also need to have a place that has high ceilings and natural light. This can help the location look and feel larger than it is. This will also allow you to have some flexibility if you want to change your business model. If you’re going to add rope climbs or batting cages, you will need at least 20-foot high ceilings. Not to mention, everyone loves a gym with a lot of light. No one wants to work out in a dungeon! It just isn’t motivating.

Do Competitive Research

Researching before you buy is essential! The fitness industry is a competitive one, which is good! This means there is more information available to you before you buy it! Check out the related businesses in the area to ensure you can make a great offer to your clients. You also want to be able to position yourself properly. If you’re close to a chiropractor, a massage therapist, or a physiotherapy location, you can create a healthy relationship with your neighbors while giving and receiving referrals.

Ample Parking

Having adequate parking is something many gym owners don’t think about until it is too late. It is even worse if your clients are forced to pay for parking or circle the area for twenty minutes before they can park! Having a lot of free parking will make a massive difference for your gym.

Keep a Classy Bathroom

Having a great gym is more than just about working out! You want to provide an experience. Clients love beautiful bathrooms that are classy, not only functional. They want a place to take a shower after they’ve worked out. Morning clients are very particular about their showers before they have to head off to work. Have at least two or three showers available for both men and women.

Developing a Business Plan for Your Gym

A business plan is the road map of a new or existing gym business. Here, entrepreneurs detail their objectives, including target customers, competitive advantage, equipment lease proposals, or how they will charge for the services. The entrepreneur wants a clear direction of what, when, and how to run the business. They use the following steps to come up with a concrete gym business plan.

The business plan will have the following sections.

The Executive Summary

This first part includes a quick pitch to investors summarizing the business idea. It aims to capture the fund managers’ interest or justify why the business owner thinks their concepts are viable. In turn, this section is prepared last.

The Market Research and Analysis

The market research gives insight into the viability of the business idea. It includes a SWOT analysis and a feasibility study for the proposed gym location. The entrepreneur uses the findings of the target market demographics, customer expectations, or the logistics of running the workout sessions to come up with factual objectives, marketing, and financial projections.

Products and Services

A gym entails providing coaching lessons, rent of gym equipment, or sale of workout videos. This section lists all the proposed products and services. From here, the entrepreneur can come up with a marketing plan and a financial plan.

The Management

Who will run the gym? What attributes do they have that are an asset to the business? Are there plans to form any strategic partnerships with a fitness coach, manufacturer, or sports icon? This section lays out the organizational structure.

The Marketing Plan

The marketing plan details the proposed income streams and marketing strategies to achieve them. They include offering monthly subscriptions, private coaching, and running a wellness and fitness program. The marketing plan comes up with marketing strategies that will enrich the customer experience.

The Financial Plan

The financial plan converts the ideas into cash. It includes the startup expenses budget, the sales budget, an income and expenditure statement, a balance sheet, and a cash flow statement. In turn, it gives a clearer picture of areas that do not add up, are over-ambitious, or underutilized.

Finally, entrepreneurs have to break the business plan into small achievable goals. They set a time frame to get licenses, assets, and marketing campaigns. Plus, they will have to file tax returns at the end of each financial year. Hence, keeping tabs on all the paperwork is crucial.

Tips for Working Out When You’re Sick

Exercising is a way of life for many people and a vital part of their routine. If working out is something you enjoy, it can quickly come to a halt when you catch a cold or fall victim to the flu. In some instances, working out can improve the immune system and is good when you’re feeling sick. But sometimes being ill means activity needs to be kept to a minimum and exercising can make symptoms worse. It’s important to know when it’s safe to workout while you’re sick:

 

Look at Your Symptoms

Before jumping into a workout while you’re feeling under the weather, take a moment to review your systems. If your symptoms are happening from the neck up, you may be clear to work out. Symptoms from the neck up include sneezing, headache, coughing or a sore throat. Exercise can actually be helpful when experiencing these kinds of signs and clear them up. When you’re experiencing symptoms from the shoulders down, reconsider your workout. Any shortness of breath, abdominal pain or vomiting can be made worse by exercising. These kinds of symptoms require rest to start feeling better.

 

Avoid Intense Workouts

Working out while your sick can be potentially helpful and make you feel better, but it’s important to take it slow. Keep the exercises moderate and mild to make sure not to overexert yourself. Overdoing it can lead to feeling even worse and too much for the immune system to handle. Workouts like an easy jog or bike ride can help with symptoms and have you feeling better in no time.  Low-intensity workouts and activities have the potential to boost immunity. Keeping the exercise light and outdoors will be sure to improve your health.

 

Don’t Spread Your Illness

When you’re sick, it’s very easy to spread your germs. Even when you’re mindful of washing your hands and disinfecting things you touch, you can still get people sick. That’s why it’s important to stay at home or outdoors while working out when you’re sick. Going for an outdoor bike ride or looking online for at-home workouts will keep you from spreading germs. If you’re sick and go to a gym, you’re putting other people at risk of catching your illness. Once your symptoms have cleared up, it’ll be safe to step back in the gym again.

 

Take it Slow Afterwards

Once you’re starting to feel better and your symptoms have cleared up, it’s easy to get a little too eager to jump back into things. However, when you’ve recovered for an illness, it’s important to take it slow when you start working out again. As you begin to get back into a routine, slowly reintroduce more activity. Listen to your body and be careful not to push yourself too much. Keep the workouts low intensity at first and be sure to stay hydrated. Drinking lots of water is key to recovery, inside and outside of the gym.

 

David Jeansonne is the founder of Traffic Jam Events™, a nationally renowned automotive-marketing firm. He is also an award winning entrepreneur and business strategist. Read more of his entrepreneurship advice or check out his Twitter!

Avoid 5 Common Beginner Workout Mistakes

Deciding to take on a healthier lifestyle and start working out more is a big step. Many find adopting this new lifestyle change can be very fulfilling and rewarding, but it can be challenging at first. If you’re new to fitness and working out, it’s easy to make the common beginner workout mistakes. Here’s how to avoid the top 5 workout mistakes for beginners:

 

Take It Slow

When first starting out, it’s easy to take on fitness with full speed ahead. But doing too much too soon can not only be dangerous, but you could easily lose you motivation to keep it up. This is a whole new lifestyle change. Adopting it into your life and schedule is going to take some baby-steps. Having a great week of workout often encourages beginners to amp their workouts the very next week to levels that they’re body isnt used to. This can lead to serious injury and doesn’t allow a safe rate of adaptation. To avoid this, take things slow and gradually build up over your fitness plan.

 

Listen to Your Body

You’ve probably heard the saying “no pain, no gain”. While this is a great line for motivation, it should definitely be take lightly. Its normal to feel a bit of soreness and discomfort when just starting a new workout plan, but many beginners make the mistake of ignoring the other serious pains that may accompany the new routine. If the aches and pains intensify, listen to your body and take a break for awhile. Just a day or two will help your body heal and recover. Ignoring this pains and continuing your workout will lead to worse injuries and will definitely take more than a couple days to recover from.

 

Pick the Right Shoes

It may sound silly, but what you put on your feet can greatly affect your fitness journey. Getting the right shoes or footwear and regularly replacing them can prevent injury. Depending on the workouts you do will determine the support you need. Going for a run and participating in a studio fitness class require two completely different types of footwear. Many beginners make the mistake of using the same sneakers for every workout.

 

Keep Track of Your Progress

One of the biggest mistakes a beginner will make is not keeping track of their goals and progress throughout their fitness journey. By keeping track of your workouts, you will see the progress you are or aren’t making. Take notes of the exercises you did, the weights you used, and how many reps you did. It’s also a good idea to track your physique by taking pictures and doing weigh-ins. By keeping track of your progress, you can see if you should make any changes if no improvements were made or to keep doing what you’re doing if you plan has been successful.

 

Have a Plan

A lot of the time, beginners have no idea what to do. Many simply begin with going for a run or doing numerous crunches week after week. But the to get the best out of your fitness journey, you need to have a workout plan. To avoid roaming aimlessly around the gym wondering what to do next, find a beginner’s program online or from a personal trainer to get you started and stick with it for at least eight weeks. By having a plan to follow, you’ll have an easier time keeping track of your progress and following a program helps to stay motivated from week to week.

 

David Jeansonne is the founder of CHAMPS BOXING™ and Traffic Jam Events™. He is also an award winning entrepreneur and business strategist. Read more of his entrepreneurship advice or check out his Twitter!

Recover the Right Way

Recovery is a crucial part of any workout routine because your recovery plan has a significant impact on your fitness progression. Proper rest and recovery will help you reach your fitness goals. Unfortunately, many fail to follow a recovery routine and ultimately hinder their success. Here are my few tips to help get your post-workout plan on track.

 

Plan Recovery Time

Working out often and hard is great – but not allowing yourself to rest can cause serious problems. It’s easy to believe that fitness gurus never take a day off from strength training, but they do! “Recovery is one of the most important aspects of a successful training regimen, but for some reason, it’s commonly overlooked,” John Gallucci, Jr., D.P.T., president of JAG Physical Therapy, said. “Especially after intense or prolonged training, your body needs time to repair tissues that have broken down.” Depending on your workout regimen, be sure to have 24-72 hours of rest between intense sessions.

 

Hydrate and Eat Well

Another important aspect of recovery is refueling your body. Ideally, you should be replacing your fluid loss before, during, and after your workouts. Water helps every metabolic function and nutrient transfer in the body, so having plenty of water will improve every bodily function. Eating well is another key component. I recommend eating within 60 minutes of the end of your workout and make sure you include some high-quality protein and complex carbohydrate.

 

Sleep and Rest

While this may seem like a no-brainer, many forget that resting and sleeping is part of every effective recovery plan. Developing a regular sleep schedule is the best way to help your body recover. Try going to bed around the same time every night, even on days you are not working out.

 

Don’t Skip Stretching

Stretching is a significant help when recovering from a hard workout. Stretching helps relieve muscular tension and potentially downplay the soreness you experience later. “Make sure you allot at least 20 minutes after a workout to cool down and stretch,” Barbara Bolotte, an International Federation of BodyBuilding & Fitness model, said. “If you don’t plan for it, you are more likely to skip it.”

 

Schedule Recovery Workouts

My last tip for recovery is to remember that not every workout has to be a hard one. A lack of proper recovery can lead to overtraining, which can lead to fatigue, injuries, inflammation, and lack of progress. I recommend scheduling recovery and rest days. This does not mean you cannot train on those days, just take it a little lighter. Rest days can include a light job with extra stretching.

 

If you want to get the most from workouts, you need to prioritize a recovery routine. My five tips will help you maximize recovery and maximize your progress!

 

David Jeansonne is the founder of CHAMPS BOXING™ and Traffic Jam Events™. He is also an award winning entrepreneur and business strategist. Read more of his entrepreneurship advice or check out his Twitter!

How to Stay Fit During Vacation

Whether you’re taking a personal vacation or traveling for business, it can be difficult to stay in shape while you are away from home. You may have an excellent workout routine built into your normal schedule, but things will get shaken up during your travels. Here are my four tips for staying in shape during your vacation!

 

Explore the City

No matter where you are traveling to, be sure to explore the new landscape by running or walking! One of the best (and cheapest!) ways to see a new city is by going on a jog or walk. If running is not your favorite, then consider renting bikes or taking a bike tour around the town. Many cities are introducing bike shares where you can easily pick up a bike from a bike station to ride around the city. You can either drop your bike off at the same pickup location or finish at a different one!

 

Book for Fitness

When booking a hotel or condo, be sure to check out any amenities that are included. While choosing a hotel that has a fitness center may not always be available, ask about guest passes to local gyms. If you can get out of bed and roll into a gym minutes later, you will have given yourself the best insurance that you will fit fitness into each day!

 

Get Creative

Working out on vacation means you may have to get creative. Many find themselves working out in their hotel room with nothing but themselves and furniture. There are many hotel exercise routines online if you need help getting started! Ivana Levin, a yoga instructor and personal trainer at the Carillon Miami Wellness Resort, recommends using squats, sit-ups, jumping jacks, and push-ups to warm up. She also suggests combining plank variations, squat presses, and burpees to get a full body workout in a tight space.

 

Pack Food

Vacation is the perfect time to splurge and enjoy different foods and feasts. However, it is crucial to pack food and cook when you have the opportunity. If you are staying at a condo or hotel with a kitchen for several days, do not rely on restaurants for every meal. While you can not plan ahead for every meal, you can at least bring some healthier snacks. Be sure to keep hydrated as traveling can dehydrate you!

 

It’s easy to let travel derail your workout routine. However, it is possible to incorporate exercise into your vacation plans! By following these four tips, you can stay fit while traveling!

 

David Jeansonne is the founder of Traffic Jam Events™, a nationally renowned automotive-marketing firm. He is also an award winning entrepreneur and business strategist. Read more of his entrepreneurship advice or check out his Twitter!